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The Lash & Makeup Deep Clean Routine

Your Makeup Comes Off. The Damage Doesn't:
Unless You Do This.

Daily mascara. Nightly liner. Weekend glam. Your eyes are working hard to look beautiful — but most makeup removers leave behind a layer of bacteria, pigment, and debris on your lash line that builds up silently, day after day. This doctor-built 3-step routine was made for makeup wearers who want gorgeous lashes and healthy eyes. Not one or the other.

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MASCARA & LINER BUILDUP

Leads to buildup of debris and can lead to blocked oil glands

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IRRITATED, CRUSTY EYELIDS

Makeup residue feeds bacteria overnight

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Demodex Mites Love Makeup Residue

The debris you miss is what they eat

Dr. Kimberly Friedman, OD - Eye Love Chief Medical Officer "In my practice I see otherwise healthy patients that are suffering from eye discomfort because they are not cleaning their eyelids after using makeup."
The Makeup Eye Health Struggle

Your Makeup Remover Is Leaving More Behind Than You Think.

Most makeup wearers believe that if they can't see residue, it's gone. The truth? Even the most thorough micellar water routine leaves behind a film of pigment, preservatives, and bacterial debris along the lash margin — the thin strip of skin where your lashes meet your eyelid. That area is the gateway to your eye, and it almost never gets properly cleaned.

The fix is not a better makeup remover — it's a proper eyelid hygiene routine that clears the lash line of dirt and debris, fights the bacteria, and restores gland function. It takes less time than your skincare routine. And it works. Here's the formula for our secret weapon:

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    Hypochlorous Acid (HOCl) — A naturally occurring antimicrobial your body already produces — gently clears bacteria and debris from your lash line in 30 seconds.

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    Tea Tree Oil — A clinically recognized ingredient for eyelid hygiene — removes dirt and debris that allow demodex mites to thrive.

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    Warm Compress Therapy — Soothing, gentle heat stimulates blood flow and encourages hydration by liquefying oil buildup in the meibomian gland.

Your 3-Step Lash & Makeup Routine

The Lash & Makeup Deep Clean

Three steps. Four targeted products. The doctor designed routine built for makeup wearers who refuse to choose between their look and their eye health.

1
☀️ AM · Every Morning

Start Your AM Clean, Before You Put On Makeup.

Before your primer, before your foundation, before any makeup touches your eyes — two sprays of the Eye Love HOCl Lid & Lash Cleanser on closed eyelids. Air dry in 30 seconds. No rinsing. No rubbing. Nothing that will disrupt your morning routine.

🔬 Makeup applied over uncleaned lids sits on top of bacterial biofilm. HOCl clears that biofilm in 30 seconds — so every day starts with a truly clean canvas. Also safe for lash extensions.
Heyedrate® Lid & Lash Cleanser (2 oz GLASS Bottle) Dry Eye Supplement Heyedrate
Heyedrate Eye Love Heyedrate Lid & Lash Cleanser - 2oz GLASS Bottle ★★★★★ $ 54.95
2A
🌙 Every Evening

The Deep Cleanse Your Lash Line Has Been Waiting For. (Part A)

This is the step that changes everything. Start with a single Eye Love Tea Tree Oil Eyelid Wipe — one sweep along the upper and lower lash line to lift the day's mascara, liner, and lash debris from the follicle level.

🔬 The wipe lifts the heavy surface debris first. 
Eye Love MediViz Tea Tree Eyelid Wipes - 30 Eyelash & Eyelid Scrub Towelettes
MediViz Eye Love MediViz Tea Tree Eyelid Wipes - 30 Eyelash & Eyelid Scrub Towelettes ★★★★★ $ 31.25
2B
🌙 Every Evening

The Deep Cleanse Your Lash Line Has Been Waiting For - (Part B)

Two sprays of Heyedrate HOCl Lid & Lash Cleanser on closed eyelids. Air dry. 30 seconds.

🔬 The foaming wash then reaches deeper into the lash follicles and eyelid margin — where your regular makeup remover never went. Together, the two parts do what no single product can.
Eye Love Heyedrate Foaming Tea Tree Face Wash and Eyelid Cleanser
Heyedrate Eye Love Heyedrate Foaming Tea Tree Face Wash and Eyelid Cleanser ★★★★★ $ 21.95
3
🌙 Evening

Seal the Routine. Let Your Eyes Reset Overnight.

Finish the night with 5–10 minutes of gentle warm compress therapy. Microwave the Eye Love Eye Compress for just 20 seconds, apply over closed eyelids, and relax. Silica bead technology delivers sustained heat and humidity for up to 10 minutes, helping your eyes recover and reset overnight.

🔬 Warm therapy liquefies hardened oils clogging your meibomian glands a root cause of most everyday dry eye discomfort. Nightly warm compress therapy helps to maintain good oil gland function, keeping your eyes healthy and happy.
Mediviz Blepharitis Dry Eye Mask - With Removable Cover Dry Eye Supplement MediViz
MediViz Eye Love MediViz Eye Compress with Comfort Cover ★★★★★ $ 25.95
Bundle & Save
Get the Full Lash & Makeup Deep Clean Routine. Save 26%.

All 3 steps. One checkout. Free shipping. Less time than your skincare routine — and the first eye care habit your eyes will actually thank you for.

Heyedrate® Lid & Lash Cleanser (2 oz GLASS Bottle) Dry Eye Supplement Heyedrate
Eye Love Heyedrate Lid & Lash Cleanser - 2oz GLASS Bottle ★★★★★ $ 54.95
Eye Love MediViz Tea Tree Eyelid Wipes - 30 Eyelash & Eyelid Scrub Towelettes
Eye Love MediViz Tea Tree Eyelid Wipes - 30 Eyelash & Eyelid Scrub Towelettes ★★★★★ $ 31.25
Eye Love Heyedrate Foaming Tea Tree Face Wash and Eyelid Cleanser
Eye Love Heyedrate Foaming Tea Tree Face Wash and Eyelid Cleanser ★★★★★ $ 21.95
Mediviz Blepharitis Dry Eye Mask - With Removable Cover Dry Eye Supplement MediViz
Eye Love MediViz Eye Compress with Comfort Cover ★★★★★ $ 25.95
$146.80 individually $99.95 Save 32% 🎉
From the Optometrists' Desk

What We Tell Every Makeup Wearer Who Comes in With Irritated Eyes.

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Makeup Doesn't Cause Eye Irritation, Residue Does

The makeup itself isn't the problem. The microscopic residue that accumulates in your lash follicles and lid margin over months of daily wear — that's what causes chronic irritation. Daily eyelid cleaning helps keep eyes healthy.

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Wipe First, Then Wash

For heavy makeup wearers, we always recommend a two-step evening cleanse: wipe first to lift the bulk of mascara and liner from the lash margin, then follow with a foaming cleanser to reach deeper into the follicles. One step alone doesn't do as complete a job.

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The Warm Compress Is Non-Negotiable for Makeup Wearers

Daily eye makeup use is a major contributor to meibomian gland dysfunction in women under 50. Warm compress therapy 5–7 nights per week is the most effective way to counteract this — and it takes 10 minutes.

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Morning HOCl Is Your Clean Canvas

Applying makeup on top of uncleaned eyelids is like painting on a dirty wall. Two sprays of HOCl before applying makeup gives you a genuinely clean lash line as your starting point, every single morning.

Your Questions, Answered

Everything Makeup Wearers Want to Know About Eyelid Hygiene.

These are the exact questions our Optometrist Cheif Medical Officer hears most often from patients who wear makeup daily — and have been experiencing eye irritation for years without understanding why.

Is the Eye Love routine safe if I wear lash extensions?

Yes — and in fact, our Optometrists specifically recommend it for lash extension wearers. The Eye Love HOCl Lid & Lash Cleanser is oil-free, alcohol-free, and completely safe around lash extension adhesive — it will not weaken or dissolve the bond. The Tea Tree Wipes should be used carefully along the lash line (avoiding the extension base) for the best results. Always check with your lash technician for their specific care protocol.

Why does Step 2 use two products — can't I just use one?

For light makeup days or beginners, one product may be sufficient. But for heavy or daily eye makeup wearers, the two-step approach is significantly more effective. The Tea Tree Oil Eyelid Wipe lifts and removes the surface layer of mascara, liner, and debris from the lash margin — the bulk removal step. The Foaming Tea Tree Face Wash then reaches deeper into the lash follicles and eyelid margin, removing what the wipe loosened. Together, they do what no single product can achieve alone.

Will the Tea Tree Face Wash remove my eye makeup completely?

Yes — the Eye Love Foaming Tea Tree Face Wash is designed to gently remove makeup including mascara, eyeliner, and eye shadow when massaged into the eye area. However, for maximum effectiveness on waterproof or heavy-formula makeup, we recommend using the Tea Tree Oil Eyelid Wipe first (Step 2a) to lift the heavy residue, then following with the face wash (Step 2b) for a deep clean of the lash line and eyelid margin. This two-step combination is more effective than any single makeup remover for the eyelid area specifically.

Can I use this routine if I have sensitive eyes or contact lenses?

Absolutely. All four products in this routine are specifically formulated for sensitive skin and eyes. The HOCl Spray is 3 ingredients and hypoallergenic. The Tea Tree Face Wash is 100% plant-based and free from artificial fragrances, dyes, and formaldehyde. The Eyelid Wipes are alcohol-free and individually wrapped for hygiene. For contact lens wearers: complete the full routine before inserting lenses in the morning, and remove lenses before beginning the evening steps.

How long before I see results?

Most makeup wearers notice a reduction in eyelid redness, itching, and morning crustiness within 1–2 weeks of consistent daily use. The key is consistency: the same nightly deep cleanse ritual, every evening, regardless of how heavy the makeup day was.

Is tea tree oil safe to use on eyelids?

Yes — when properly formulated and diluted, tea tree oil (Melaleuca Alternifolia Leaf Oil) is one of the most well-researched ingredients in eyelid hygiene. Both our Tea Tree Oil Eyelid Wipes and Foaming Tea Tree Face Wash are doctor-formulated by Optometrists to be safe for the eyelid margin at the appropriate concentration.

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Doctor Founded

Built by practicing Optometrists — formulas you can trust

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Makeup & Lash Safe

Our products are safe for lash extensions and sensitive skin. No oil, no alcohol.

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